I have been in the roofing business since 1981. In all of my years I have never passed out one flyer, telemarketed anyone, or knocked on a door to ask for work. I have been a Allstate and Farmers preferred vendor and I have received all of my work by referral. I started out installing roofs myself. I would sign a contract, purchase materials and install them with help. I have years of experiencing many scenarios in installing roof systems. I have years of learning and watching how the insurance companies have paid claims, including seeing how their procedures have changed over the years.
When I got into the industry, there were not many roofing companies in the area and only a couple of suppliers. The value of the amount of work you received was equivalent to the size of your Yellow Page add The problem I have with the door to door marketing is that I feel it is intrusive to one’s privacy. I also do not like the assignment of insurance contracts because that is between the home owner and their insurance company. I will also add the following, most of the door to door salesmen do no not have the experience of a seasoned roofer and their primary focus is the commission. Most companies offer a very sizable commission, which makes the salesmen more aggressive.
I would rather be a straight shooter and assist people in understand the products available, the importance of proper ventilation and how to work with the insurance companies. I fell off a roof once and I am concerned about job safety. I require my crews to wear fall protection. I am certified with OSHA. During the summer months I conduct both fall safety classes and heat exposure classes on site.